Privacy Policy

Last updated: September 24, 2026

Cherry City Classic (“Cherry City Classic,” “we,” “us,” or “our”) is operated by Handbuilt Revolution LLC. This Privacy Policy explains how we collect, use, and handle information when you visit cherrycityclassic.com, sign up for show updates, contact us, register or submit information for the event, purchase tickets, or otherwise interact with us.

Information We Collect

We may collect information you provide directly to us, including your name, email address, contact information, and information you include when submitting a contact form, signing up for updates, registering for an event, submitting a vehicle or motorcycle for consideration, or otherwise communicating with us.

When you visit our website, certain technical information may also be collected automatically, such as your browser type, device information, IP address, pages visited, and general website usage information. This information may be collected through cookies and similar technologies used by our website and service providers.

How We Use Your Information

We may use information we collect to operate and improve the Cherry City Classic website and event; respond to questions and requests; process registrations, submissions, and ticket-related activity; send show news, ticket information, submission announcements, and other updates you have requested; maintain the security and functionality of our website; and comply with applicable legal requirements.

Email Communications

If you sign up for Cherry City Classic updates, we may use your email address to send show announcements, ticket information, submission and registration updates, future event information, and related Cherry City Classic communications.

Our email communications are currently managed using MailerLite. You may unsubscribe from marketing emails at any time using the unsubscribe link included in those messages.

Unsubscribing from marketing communications does not prevent us from sending necessary transactional or administrative messages related to a purchase, registration, submission, or other interaction you initiate.

Service Providers and Third Parties

We use third-party companies to help operate Cherry City Classic and our website. These may include website hosting and form-processing providers, email communication services, ticketing and registration platforms, payment processors, analytics providers, and other vendors necessary to operate the event.

These providers may receive or process information as necessary to perform services on our behalf or to complete transactions you request.

For example, our website is currently built and hosted using Webflow, email communications are managed through MailerLite, and event ticketing may be provided through TicketSpice. Information you provide directly through a third-party service may also be subject to that provider's privacy policy.

Cookies and Website Analytics

Our website and the services used to operate it may use cookies or similar technologies to provide website functionality, understand how visitors use the site, maintain security, and improve performance.

The types of cookies and analytics technologies used may change as the website develops. Where required by applicable law, we will provide appropriate choices regarding the use of these technologies.

How We Share Information

We do not sell personal information as part of our business.

We may share information with service providers that perform services on our behalf; when necessary to process a transaction, registration, or request; when required by law or a valid legal process; or when reasonably necessary to protect Cherry City Classic, Handbuilt Revolution LLC, our users, or others.

Data Retention and Security

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including operating the event, maintaining appropriate business records, fulfilling transactions and requests, and meeting legal obligations.

We take reasonable measures intended to protect the information in our possession. However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.

Your Choices

You may unsubscribe from Cherry City Classic marketing emails at any time by using the unsubscribe link provided in our emails.

You may also contact us if you would like to ask about personal information we maintain about you or request that information be corrected or deleted. Certain information may need to be retained when required for legitimate business, transactional, security, or legal purposes.

Children's Privacy

The Cherry City Classic website is not intended to collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time as our website, event, services, or legal obligations change. When we make changes, we will update the “Last updated” date at the top of this page.

Contact Us

If you have questions about this Privacy Policy or how Cherry City Classic handles your information, please contact us through the Contact page on this website.